About

I've been a writer for the last ten years, covering design, branding, business, technology, and media, as well as a content strategist for the last six. I hold a Bachelors of Science from NYU Tandon's Integrated Digital Media program, and will be joining Parsons for a Masters in Strategic Design and Management in the Fall of 2021.

I love white space and tend to gravitate towards opportunities where I can wrestle with uncertainty and bring newness. Thus far, I’ve worked as part of an incredible team to create the world’s first virtual reality immersive theater performance, and spearheaded the user interface development of a color intelligence platform that brings unique color data to support color decisions in products and brands. I designed a chatbot to help people build better habits, and developed a unique and compelling voice for the innovation group of a Fortune 100 pharma company to forge partnerships with external inventors and thought leaders. I participated in America's largest carmaker’s think-tank on the future of the car dealership, and designed an app to help lacrosse players win scholarships for the niche sport. I have written over 500 articles on the intersection of design, branding, business and innovation, and most recently I launched a media agency dedicated to turning industry experts into thought leaders by creating content that promotes their concepts and know-how.

Some of this work is featured in my portfolio on this site. More to come!